The phenomenal international bestseller - 2 million copies sold - that will change the way you make decisions 'A lifetime's worth of wisdom' Steven D. Levitt, co-author of Freakonomics 'There have been many good books on human rationality and irrationality, but only one masterpiece. That masterpiece is Thinking, Fast and Slow' Financial Times Why is there more chance we'll believe something if it's in a ...
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Contributor(s): Editor: Daniel Kahneman Editor: Amos Tversky Choices, Values, and Frames presents an empirical and theoretical challenge to classical utility theory, offering prospect theory as an alternative framework. Extensions and applications to diverse economic phenomena and to studies of consumer behavior are discussed. The book also elaborates on framing effects and other demonstrations that preferences are constructed in context, and it...
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Major New York Times bestseller Winner of the National Academy of Sciences Best Book Award in 2012 Selected by the New York Times Book Review as one of the ten best books of 2011 A Globe and Mail Best Books of the Year 2011 Title One of The Economist 's 2011 Books of the Year One of The Wall Street Journal 's Best Nonfiction Books of the Year 2011 2013 Presidential Medal of Freedom Recipient Kahneman's work with Amos Tversky is the subjec...
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Description The thirty-five chapters in this book describe various judgmental heuristics and the biases they produce, not only in laboratory experiments but in important social, medical, and political situations as well. Individual chapters discuss the representativeness and availability heuristics, problems in judging covariation and control, overconfidence, multistage inference, social perception, medical diagnosis, risk perception, and methods for correcting and improving judg...
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Los grandes principios de Kahneman sobre la toma de decisiones y los factores que influyen en el xito. Las evidencias son inquietantes: la mayor a de las grandes iniciativas de negocios no rinden fruto. Seg n los economistas, los malos resultados son una consecuencia inevitable del hecho de que las empresas corran riesgos racionales en situaciones inciertas. Sin embargo, tras analizarlo desde la psicolog a, los autores consideran que ese fracaso es consecuencia de una toma de decis...
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